STEM superheroes – our latest report!
Heroic tales of superheroes entertain and inspire us all, but did you know children’s top three favourite characters are engineers and scientists? We’re on a mission to use superheroes to supercharge STEM and create our next generation of engineers and scientists!
Our latest study of 1,000 children aged 5-13 shows that whilst over 90% of children think superheroes are ‘cool’, it’s the costume and their ability to save the world they admire most as opposed to their intelligence or technical know-how.
Given their favourite superheroes such as Iron Man, Spider-Man and Batman are all engineers and scientists – a shocking 60% didn’t know, posing the question – what can be the important role that superheroes play in inspiring our future STEM superstars?!
Our new report uncovers how we can inspire our children through their favourite STEM characters to better understand the world of engineering and technology. We want them to get excited about futuristic and emerging jobs that take inspiration from the superhero world and find real-life role models that represent a diverse range of backgrounds so that everyone has a ‘Super Realo’ to look up to.
Promisingly, our study reveals that we’re raising a generation of children who do want to solve world problems and help the planet when they’re older (90%). Even more encouragingly, 65% claim that after being informed that their heroes are in fact scientists or engineers they’d like to pursue a career in STEM, paving the way for our next generation of ‘Super Realoes’! The STEM Squad better watch out…!