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get inspired

Some people have a misconception about what engineering is. Our research has highlighted that 54 per cent of children don’t know anything about careers in engineering. But the reality is that some of their favourite things involve a serious amount of engineering – they just don’t know it!

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Over the past few years, we’ve worked with vloggers and well-known brands to go behind the scenes at some well-known attractions and brands to find out about the vital role engineering plays.

Lights, Camera, Action

To inspire budding engineers and raise awareness of the exciting work that engineers do in the music industry, the IET teamed up with long-running TV favourite, Blue Peter, to give three youngsters the chance to engineer a professional pop music video.

The ‘Lights, Camera, Action!’ competition was launched in September 2018 and ran exclusively through Blue Peter. Entrants were asked to submit a storyboard for a scene within a festive pop music video for boyband New Hope Club, write a paragraph about their favourite engineer and describe how their invention has inspired them.

Find out more about all of the action from the day.

Dotty (10) from Lancashire engineering a professional pop music video

IET STEM toys of Christmas

In December 2017, Konnie Huq partnered with the IET to inspire more children to consider careers in engineering, making Britain’s most popular Christmas toys at home for a fraction of the cost. Konnie, who spent over 10 years craft-making on Blue Peter, supported our campaign to inspire more children to consider careers in engineering. The toys are designed to make learning about science, technology, engineering and mathematics (STEM) more accessible and affordable. The improvised toys – which include a dissolving egg, magnetic slime, a kaleidoscope and even a smartphone projector – are educational, as well as fun.

Alongside this, research from the IET - conducted among a sample of 2,000 parents of children aged one to 12, revealed that parents are spending an average of £182 on toys and tech presents alone per child this Christmas. Additionally, two thirds (68 per cent) put the emphasis on education, thinking it’s important for their kids to learn about science, technology, engineering and maths from playing with their toys.

Watch Konnie's video on YouTube.

#ISeeMore chocolate bar of the future

Student Catherine Young, from Scotland, was crowned the winner of our #ISeeMore competition in 2017, in partnership with Mondelēz International, the UK’s largest branded food manufacturer. Beating hundreds of applicants, Catherine’s out of this world space themed entry, named ‘Rocket Fuel’, included a mix of moulds, shapes, textures and techniques of food engineering with delicious ingredients to create something truly impressive. The #ISeeMore competition aimed to inspire the next generation of engineers by demonstrating how exciting, diverse and creative a career in engineering can be, through the medium of chocolate.

Catherine Young and her Rocket Fuel chocolate bar design

#ISeeMore vlogger series

We worked with four popular YouTube vloggers to go behind the scenes at brands loved by young people to uncover the engineering that lies at the heart of them. Warner Bros. Studio Tour London – The Making of Harry Potter, Chessington World of Adventures Resort, Fun Kids Radio and Shazam all opened their doors to give the vloggers access to behind the scenes areas and interviews with inspirational engineers to showcase the creativity and diversity of engineering careers. 

Maya Gibson goes behind the scenes at Twitter and interviews software engineer Amy Simmons.

Lauren Platt visits Shazam to find out how engineering plays a huge role in the business.

Cherry Wallis goes behind the scenes at Warner Brothers Studio Tours and discovers how engineering is central to the attraction.